I create brand identities that are clear, cohesive, and built for real-world use. Each identity system is designed to support consistency across digital, print, and marketing applications while reflecting the brand’s personality and purpose.

Designing Brand Foundations

Abraham Perez

This set of logo options explores a minimal, modern monogram approach, focusing on balance, geometry, and strong typographic form. Each variation tests proportion and negative space to create a mark that feels refined, versatile, and timeless.

Minimal black monogram logo combining the letters A and P, with the name Abraham Perez set below on a white background.
Logo for Abraham Perez with stylized 'V' and 'D' above the name.
Black and white image of a social media profile card with the name Abraham Perez, displayed in multiple orientations.

Rich Kelly, Realtor

This collection of logo concepts focuses on creating a strong, recognizable real estate identity that feels both professional and welcoming. Each option pairs clean typography with simplified mountain imagery to convey stability, local presence, and trust, while remaining flexible across digital, print, and signage applications.

Logo for Ricki Kelley, a real estate agent, featuring stylized mountains above the name, with bluebird real estate branding.
Logo for Pickett Kelley Bluebird Realty featuring a mountain and bird silhouette with the text 'Pickett Kelley bluebird real estate realtor'.
Logo for Rich Kelley, Realtor, featuring a mountain illustration and the Bluebird Real Estate branding.
Bluebird real estate logo with a mountain and lake illustration

Humble bee tees

This logo exploration focuses on creating a friendly, approachable identity with a strong sense of personality. A simplified bee icon paired with clean typography creates a mark that feels playful yet polished, while flexible lockups allow the brand to adapt easily across apparel, packaging, and digital use.

Illustration of a bee logo with the words 'Humble Bee' in gold and black text underneath, and a handwritten note below that reading 'the bees have needed'.
A logo with the words 'HUMBLE BEE' in yellow, arched above a stylized black bee with striped abdomen and antennae.
A stylized black and white bee illustration with the phrase "Humble Bee" curved above and "The Bees Have Needs" at the bottom. The text "BEES" is highlighted in yellow.

Selected Logo Work

Exploring form, typography, and balance across a variety of brand identities.